Disney Post | Official Blog of the Walt Disney Company
November 5, 2012

Disney Creativity Studio App Brings Together Creativity and Technology

By Tanya Ropella, Disney Consumer Products

For the first time, budding artists can learn how to draw and color their favorite characters from a Disney artist who provides step-by-step instructions and coaching. Disney Creativity Studio, a stylus and app download, transforms an iPad into an artist’s studio.

The app showcases how we're able to use technology to create products that inspire creativity. Check out the video below, narrated by Disney artist John Quinn, for a closer look at how the app’s creators did just that.

From learning activities to “draw-your-own" features, the app is designed to help kids express themselves artistically. And for those reasons, Disney Creativity Studio is receiving top honors from industry influencers. It's also included as a recommended gift in the Apple 2012 holiday catalog.

At Disney Consumer Products, we're always looking for ways to combine creativity and innovation, and this new app is just one example of how we bring them together.

Disney Creativity Studio, a stylus and free app download, transforms an iPad into an artist’s studio.
From learning activities to “draw-your-own" features, Disney Creativity Studio is designed to help kids express themselves artistically.