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Archive for Disney Magic of Healthy Living

November 21, 2013

Disney Consumer Products Triples Sales of Disney-Branded Fruits and Vegetables

By Amelia Lukiman, Disney Consumer Products
While strolling through your neighborhood supermarket you may notice some of your favorite Disney characters right next to you on a shelf or in an aisle thanks to the Company’s commitment to helping families make good nutritional choices for years. In 2006, Walt Disney Parks and Resorts debuted healthy meals and snacks that follow landmark nutritional guidelines and 2010 saw the launch of the Company-wide "Disney Magic of Healthy Living" initiative, a program that encourages smart eating and fun exercise.
March 26, 2013

Disney TRYathlon Encourages Kids and Families to Live Active Lifestyles

By David Gill, The Walt Disney Company

Trying a variety of new foods and activities is part of living healthy. That's the message of Disney’s TRYit! campaign. From inspirational messages on-air and online to a special TRYathlon event and road tour, kids and families are being encouraged to take action to be their best.

January 21, 2013

Expansion of the Mickey Check Makes Nutritious Eating More Simple and Fun

By David Gill, The Walt Disney Company

One of the rewarding things about working at Bengal BBQ at Disneyland – where I got my start years ago – was hearing that guests appreciated the location’s healthier fare. Today we offer more nutritious food options than ever before throughout Disney parks, and it’s even easier for guests to identify them with the Mickey Check, which debuts on kids' menus this week at table-service restaurants throughout Walt Disney World and Disneyland resorts.

October 29, 2012

Disney Employee Profile: Spotlight on a Disney Food Scientist

By David Gill, The Walt Disney Company

Today, we’re kicking off a spotlight series to introduce you to the people who bring products to life across Disney. From creative groups to analytics teams, we'll give you a glimpse at individuals who shape our company.

First up, a food scientist. Yep, you heard that right! I recently sat down with Rebecca from Disney Consumer Products to find out what she does as a food scientist at Disney.