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Archive for Disney Consumer Products

January 22, 2015

Disney Publishing Celebrates Author Rick Riordan

By Amelia Lukiman, Disney Consumer Products
As the world’s largest publisher of books and apps for children, Disney Publishing Worldwide has a roster of literary talent that has delighted kids and teens with their stories and characters. Middle-grade author Rick Riordan had a fantastic year in 2014. The Lightning Thief, made into a very successful off-Broadway show for kids, was named by "TIME" magazine as one of the best 100 young adult books of all time. The August publication of "Percy Jackson’s Greek Gods" saw the book hit the top of the "New York Times" middle-grade best-sellers list right out of the gate and was promoted with a once-in-a-lifetime “live from Mt. Olympus” event broadcast from the Empire State Building. The book was a perennial favorite for holiday gift giving and jumped back to the No. 1 spot again just before the end of the year. But the watershed moment for fans was the publication of The Blood of Olympus, which came out in October and was one of the most eagerly awaited books of the year.
January 16, 2015

Disney News This Week: Disney Films Receive Nine Oscar Nominations, 'Star Wars' Half Marathon Weekend Arrives at Disneyland Resort, New Global Toy Lines Celebrate Upcoming Disney•Pixar Films, 'Anna and Elsa's Frozen Fantasy' Comes to Tokyo Disney Resort

By Cynthia Momdjian, The Walt Disney Company
Nominations in all 24 categories of the Academy Awards® were announced this week, and Disney films garnered nine nominations: Actress in a Supporting Role—Meryl Streep, "Into the Woods"; Animated Feature Film—"Big Hero 6," Don Hall, Chris Williams and Roy Conti; Costume Design—"Into the Woods," Colleen Atwood, and Maleficent, Anna B. Sheppard and Jane Clive; Makeup and Hairstyling—Marvel’s "Guardians of the Galaxy," Elizabeth Yianni-Georgiou and David White; Production Design—"Into the Woods," Dennis Gassner (Production Design) and Anna Pinnock (Set Decoration); Short Film (Animated)—"Feast," Patrick Osborne and Kristina Reed; Visual Effects—Marvel’s "Captain America: The Winter Soldier," Dan DeLeeuw, Russell Earl, Bryan Grill and Dan Sudick, and Marvel’s "Guardians of the Galaxy," Stephane Ceretti, Nicolas Aithadi, Jonathan Fawkner and Paul Corbould. For the full list of Oscar® nominations and more details about this year's telecast, visit Oscar.com. Watch live on Oscar Sunday, February 22, 2015 on ABC (7 p.m. ET/4 p.m. PT).
December 18, 2014

Disney Launches 'Disney Imagicademy'

By Amelia Lukiman, Disney Consumer Products
"Disney Imagicademy"—The Walt Disney Company’s all-new learning initiative designed for families with children ages 3–8—officially launched last week. On December 4, we unveiled "Disney Imagicademy" to media and the general public at the Intrepid Sea, Air & Space Museum in New York. Members of the press, consumers and partners attended the event, which kicked off with an onstage presentation featuring Disney executives, "Imagicademy" academic advisors and celebrity mom and "Imagicademy" spokesperson Brooke Burke-Charvet.
October 24, 2014

Hack Days Come to Disney Interactive and Disney Consumer Products

By Scott Slesinger, Disney Interactive

Earlier this month, Disney Interactive and Disney Consumer Products partnered to host their first ever Hack Days event at office locations around the world. A tech industry tradition, Hack Days encourage employees to think outside of their daily scope to come up with original ideas, pitches and business solutions before presenting them to leaders from the company.

October 20, 2014

DCP Spreads the Magic of Healthy Living at the PMA Fresh Summit Convention and Expo

By Amelia Lukiman, Disney Consumer Products
"Disney Magic of Healthy Living" is a commitment carried across each of The Walt Disney Company's business segments and is dedicated to inspiring families and children to lead healthier lifestyles. The initiative helps parents by making nutritious eating and physical activity more appealing through engaging content, useful tools and unique experiences.
October 10, 2014

Disney News This Week: 'Tomorrowland' Trailer, First International Production of 'Aladdin' to Premiere in Tokyo, Alfred Angelo Unveils 2015 Disney Fairy Tale Weddings Bridal Collection

By Cynthia Momdjian, The Walt Disney Company
The official teaser trailer for "Tomorrowland," starring George Clooney, Britt Robertson, Raffey Cassidy and Hugh Laurie, debuted at New York Comic Con this week. Directed by Brad Bird, the film hits theaters May 22, 2015.
October 9, 2014

#DisneyHaunts Halloween with Consumer Products

By Amelia Lukiman, Disney Consumer Products
With Halloween looming around the corner, 162 million Americans are expected to celebrate the haunted holiday this year. At Disney Consumer Products (DCP), we are beyond ready for a frightfully fun time! In fact, we are so excited for Halloween that we hosted an invite-only #DisneyHaunts VIP Halloween Event last Tuesday, October 4. The spook-tacular event took place at Disney’s Grand Central Creative Campus, transforming the space to a fabulously frightful Halloween fashion show and shopping event. The fashion runway lay directly in the center of the space, with models of all ages showcasing top Disney Halloween costumes. With highlights across all of the Disney franchises including Disney Princess, Marvel, "Star Wars" and Disney Junior, the pieces represented a variety of costume options for everyone.
September 17, 2014

How Synergy Inspires Disney's Innovative Merchandise and Products

By Amelia Lukiman, Disney Consumer Products
Collaboration is a huge part of the way we do business at the Company—so much so that it continuously drives us to create innovative merchandise at Disney Consumer Products. This process, in turn, lets families all over the world re-experience the Disney magic from movie and television screens in their own homes. But with a company as big as Disney, you may be wondering how films and TV shows inspire our cutting-edge and themed products? The answer is simple: teamwork.
September 3, 2014

Disney Rules the School

By Amelia Lukiman, Disney Consumer Products
At Disney Consumer Products (DCP), we have the unique ability to bring the magic of Disney into family homes 365 days a year with innovative and engaging products. From fashion-forward apparel to books to toys and everything in between, we are committed to providing our consumers with products that meet their needs.