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Archive for Media Networks

December 24, 2012

ESPN Basketball Holiday Games Past and Present

By Sheldon Spencer, ESPN

Basketball has been core to ESPN’s programming since even before there was an ESPN.

December 14, 2012

ESPN Leader, ABC Broadcasters Inducted into the Sports Broadcasting Hall Of Fame

By Sheldon Spencer, ESPN

From the earliest days of sports television to the multimedia explosion of sports in recent years, ABC Sports and ESPN have been at the forefront of programming innovation and creative technology to serve fans.

December 11, 2012

ABC Family's '25 Days of Christmas' Encourages '25 Days of Giving Back'

By David Gill, The Walt Disney Company

Today, as part of our season of giving series, we're sharing how ABC Family is engaging audiences and using social media to encourage viewers to give back alongside the network.

November 23, 2012

Macy's Thanksgiving Day Parade: A Disney Tradition

By Patricia Sheppard, The Walt Disney Company

We hope you and your loved ones had a wonderful Thanksgiving yesterday! Hopefully you had a chance to catch the Macy's Thanksgiving Day Parade where The Walt Disney Company had four awesome balloons representing some of our most popular brands — Marvel, Pixar, Disney Cruise Line and The Muppets.

November 19, 2012

Disney and USO Entertain Service Members Relocated for Hurricane Sandy Relief Efforts

By Janelle Tipton, The Walt Disney Studios

Over the past few weeks, we've shared various ways The Walt Disney Company has supported Hurricane Sandy relief efforts – including a $2 million cash donation and Disney ABC/Television Group's "Day of Giving," an effort through which viewers and ABC talent helped raise more than $18 million.

November 13, 2012

Behind the Scenes of 'Sofia the First'

By Heather Hust Rivera, The Walt Disney Company

I had no idea how much care Disney Junior puts into the creation of its preschool TV shows until I went to ABC Little School in Van Nuys and watched Nancy Kanter, SVP of General Programming and GM of Disney Junior Worldwide, sit on the floor and read storyboards to a captivated audience of preschool girls. Take a look at this video to see all the work that goes into creating Disney Junior’s newest TV movie and subsequent series, Sofia the First.

November 5, 2012

Disney/ABC Television Group's 'Day of Giving' Raises Millions of Dollars

By David Gill, The Walt Disney Company
UPDATE (November 15, 2012): Disney/ABC Television Group's "Day of Giving" raised more than $18 million for the American Red Cross to help those impacted by the devastation of Hurricane Sandy. You can still support the cause by visiting redcross.org/abc or by calling 1-800-HELP-NOW.