In celebration of Teacher Appreciation Week, Disney is teaming up with education nonprofit DonorsChoose to support classrooms across all 50 states by matching public donations for resources focused on the arts and storytelling. Yvette Nicole Brown, who voices one of Sofia’s new teachers in the upcoming Disney+ and Disney Jr. series Sofia the First: Royal Magic, and serves as Vice Chair of the DonorsChoose Board, helped kick off the campaign in a new video. Watch the video here.
Beginning May 5, visit DonorsChoose.org/Disney2026 to support teacher-posted projects submitted by TK-1st grade educators in under-resourced schools nationwide, each outlining the supplies needed to bring learning experiences to life for young students. Disney will match eligible public donations during this period, helping more students access the resources they need to foster imagination, confidence, and self-expression.
Sofia the First: Royal Magic, a brand-new series set in the world of Sofia the First, follows Sofia as she attends the Charmswell School for Royal Magic, learning how to master her magical powers. Whether navigating a new school, meeting new friends, or learning how to make decisions on her own, Sofia’s journey reflects that of all kids starting out at a new school and the educators who support them. By supporting teachers who bring the arts into their classrooms, the campaign reflects Disney’s belief in the power of storytelling to help kids learn, grow, and see new possibilities for themselves.
“Teachers play such an important role in helping lay the foundation for lifelong learning and growth — and principally, help kids discover what they are capable of,” said Alyssa Sapire, Head of Disney Jr. Original Programming & Strategy. “At Disney, storytelling is at the center of everything we do, and we’re proud to support educators who are creating spaces for imagination, creativity, and confidence to thrive in their classrooms every day.”
“Often, teachers need the resources to encourage students to channel their talents and tell their own stories,” said Alix Guerrier, CEO of DonorsChoose. “This Teacher Appreciation Week, Disney is showing up for educators and giving TK-1st grade students the creative supplies they need to express themselves through their classwork. DonorsChoose is thankful to Disney for supporting educators and the power of storytelling in elementary school.”
Sofia the First: Royal Magic premieres May 25 on Disney Jr. and Disney Jr. On Demand, and streams the next day on Disney+.
This campaign is part of Disney’s ongoing commitment to supporting kids, families, and communities around the world. Learn more about Disney’s efforts at Disney.com/FutureGenerations.
