The Walt Disney Company has just ranked No. 2 on the list of the World’s Most Reputable Companies for 2016, published in Forbes, moving up from No. 6 in 2015.
Every year, Reputation Institute assembles the annual ranking by polling global consumer perception on companies’ products and services, innovation, workplace, governance, citizenship, leadership and performance.
“The Walt Disney Company is number one in the world when it comes to being perceived as a good corporate citizen and also as a company with fair and ethical business practices,” said Kasper Ulf Nielsen, executive partner at Reputation Institute, in the Forbes.com article.