The Oscars® — which took place on Sunday at the Dolby® Theatre at Ovation Hollywood — aired live on ABC, streamed live on Hulu, and aired live in more than 200 territories worldwide. The spectacular telecast was hosted by Conan O’Brien and saw Kieran Culkin take home Best Supporting Actor for Searchlight Pictures’ A Real Pain.
Here is a brief rundown of the telecast’s viewership and social numbers:
- The 97th Oscars® delivered a five-year high in both total viewers (19.69 million) and adults aged 18 to 49 (4.54 rating).
- Driven by younger viewing, including increases with younger males, the show also rose remarkably over the 2024 telecast in Adults aged 18-34 (+28% vs. 3.05 rating), delivering a six year high.
- “The Oscars” also stand as the No. 1 primetime entertainment telecast in both Total Viewers and Adults aged 18-49 for the 2024-2025 season.
- The 97th Oscars earned 104.2 million total social interactions, ranking as the No. 1 most social TV program season-to-date, outperforming both THE GRAMMYS® (102.2 million interactions) and The Super Bowl (62.4 million) this season for the first time on record.
- The Academy of Motion Picture Arts and Sciences saw an increase of +82% year over year in social engagement across all platforms, reaching over 64 million likes, comments, and shares.
- Finally, ESPN and ABC’s fourth annual “Oscars” Pick’em contest (1/23/25 – 3/2/25) set game records, including 110,012 unique visitors (+8% year over year) and 122,161 entries (+11% year over year).